International. Celebrity endorsements of Liqui Moly's diverse world of products and services, along with "Shmee150," the online alias of Timothy Burton, the Ulm-based company initiates an extensive online collaboration.
Taking a BMW 1 Series Coupé with the sporty M model from the 2008 model year as an example, the video shows how LIQUI MOLY products can help to "renew" cars. The first part of the series is now online and is causing a stir among fans and followers.
The British content creator is among the top one percent of YouTube channels.
It has attracted more than 100 million people and has more than ten million subscribers on major social media platforms. In addition, it is also among the best on the internet in the "Cars & Vehicles" category. Most of his followers are spread across North America, India, and Europe.
In a three-part video series, the famous BMW ///M car is remanufactured at a partner Liqui Moly workshop near London.
Tim Burton bought this car, admired in the community, as an inexpensive used car.
The German brand of vehicle products will also be present in Burton's own garage and in the spectacular private enclosure "The Shmuseum".
Tim Burton, former "car watcher" and collector of numerous exclusive "supercars", said: "It's fantastic that the collaboration with Liqui Moly has worked well from the start."
Like "Shmee150," according to the company, the brand is a great example among experts and fans of how useful, value-added products and services can deliver an authentic experience around the world through digital media.
"I am convinced of the quality of Liqui Moly products and I know that, thanks to their use, BMW will also perform better than ever. My viewers can already look forward to the next two videos. The videos deal with topics that most car enthusiasts can be aware of," he said.
Peter Baumann, Marketing Director at Liqui Moly, is also convinced of the synergies of cooperation: "Shmee150" has gained a large following in the digital world over the years and is performing at the peak of his career. Their channels have highly professional content.