United States. MEMA's Council of Marketing Executives (CEM) announced that it has added new members to its executive committee.
The new members of the executive committee are:
Rebecca Conway – Vice President of Aftermarket Marketing US/Canada, Clarios
David Stewart – Vice President of Sales & Marketing, Wells Vehicle Electronics
"We are excited to welcome Rebecca and David to our executive committee of the Council of Marketing Executives," said Susan Pase, senior advisor and director of aftermarket vendor advice at MEMA. "His fresh ideas and experience will be invaluable as we continue to innovate and drive the growth of the industry."
CEM brings together marketing executives from automotive aftermarket suppliers to collaborate on issues facing the North American manufacturer base. CEM plays an important role in helping aftermarket suppliers communicate with key audiences and develop communication strategies and actions. Council meetings serve in continuing education on new technologies, marketing avenues, trade show activities, research, and other related topics.